Chinese automaker Chery and its subsidiary OMODA & JAECOO have officially launched a new energy vehicle (NEV) manufacturing plant in Thailand, marking a key step in expanding their global production network.
The facility, located in Rayong province in eastern Thailand, features advanced manufacturing technologies, including aluminum body welding and full battery production lines. The plant aims to reach an annual production capacity of 80,000 vehicles by 2030.
At the inauguration ceremony, Chen Chunqing, executive vice president of Chery International, emphasized that the factory represents a major milestone in the company’s localization strategy, positioning Thailand as a regional hub for NEV production. He added that Chery will continue introducing its latest models to the Thai market, alongside advanced technologies such as autopilot systems, valet parking features, and AI-powered interactive functions.
Thai Minister Attached to the Prime Minister’s Office Supamas Isarabhakdi stated that the investment supports Thailand’s goal of increasing zero-emission vehicles to 30 percent of total automotive production by 2030. She noted that the project will promote technology transfer, enhance workforce skills, and generate local employment opportunities.
To strengthen long-term industrial development, OMODA & JAECOO Thailand signed a memorandum of understanding with technical colleges in Chonburi and Rayong. The partnership aims to build local expertise in modern automotive technology through training programs, curriculum development, and internship opportunities.
With the launch of this facility, Chery joins other major Chinese NEV manufacturers already producing in Thailand, including BYD, Changan, GAC Aion, GWM, and SAIC’s MG, further highlighting Thailand’s growing role as a regional electric vehicle production center.